Analyst II, Performance Marketing Job Listing at DriveTime in Tempe, AZ (Job ID R11488)

Description

What's Under the Hood

DriveTime Family of Brands is the largest privately owned used car sales finance & servicing company in the nation. Headquartered in Tempe, Arizona and Dallas, Texas, we create opportunities and improve the lives of our customers and our employees by placing a focus on putting the right customer, in the right vehicle, on the right terms and on their path to ownership.

You can find DriveTime's tire tracks across the nation with dealerships where we embrace a transparent pricing approach, eliminating haggling and gimmicks and reconditioning centers where we breathe new life into pre-owned vehicles. Regardless of where you're located, if you've got DRIVE and you're looking to make an impact, we'd love for you to make a difference with us!

That's Nice, But What's the Job?

In short, as an Analyst you will have a unique opportunity to join the performance marketing team at DriveTime. You will be joining a team dedicated to building a world class marketing strategy by leading in innovation, automation, and data driven decision making.

Always with an eye on return on ad spend, the team is responsible for automating, and optimizing campaigns across digital and traditional marketing mediums. This includes TV, paid search, display, social, and digital video. We are a small team that packs a big punch and in addition to our focus on paid marketing we also are responsible for SEO, website analytics, and website A/B user testing.

A candidate does not need experience with marketing per se but must possess the know how to leverage their technical skills and analytical thought to make an impact on the team and organization. We are looking for a candidate who is driven and excited about the idea of leveraging big data to solve even bigger problems.

In long, our Analyst II, Performance Marketing are responsible for:

• Learn and optimize to the underlying levers for each marketing medium using a data driven approach

• Understand economic concepts that play a pivotal role in campaign outcomes

• Develop a deep understanding of who is and isn't a DriveTime consumer

• Manipulate, analyze, and present data using programs like SQL, Snowflake, Excel, Tableau, and Python

• Build reporting dashboards to see performance in real time and variance versus long term trends

• Build and activate marketing campaigns at scale

• Partner with the creative team to optimize best practice creative

• Partner with the online team to continuously improve our website, SEO rankings, and drive conversion

• Hypothesize outcomes and create A/B testing scenarios for everything from ad copy to personalized user experience on our website

• Partner with Google, Bing, Facebook, and Salesforce to gain access to their latest betas and ensure DriveTime stays on the cutting edge of marketing innovation

• Frequently communicate results to Sr. leadership and executive team

So What Kind of Folks Are We Looking for?

• Killer analytical and reporting abilities.  You'll need the capability to analyze data and in return, prepare timely reports on your findings.

• Strategic thinker.  We are looking for an individual that takes an insightful, future oriented, open-minded and proactive approach to thinking.

• Intellectual curiosity.  Why? What? How?  Do you find yourself always wanting to learn more and broaden your knowledge base?  If so, this could be the role for you.

The Specifics.

• A quantitative degree in either; economics, finance, analytics, math, engineering, computer science

• 2+ years experience in an analytics capacity

• A record or pattern of great performance and outcomes. Can be academic and or career experience.

• Willingness to go above and beyond what might be expected. Comfortable pursing excellence

• History of analytical and critical thought

• Capable in SQL, Excel, and Tableau

• Willingness and appetite to learn new skills and the drive to exceed lofty goals

So What About the Perks? Perks matter

• We take a hybrid work approach, finding balance between the benefits of in-person and work-from-home environments. This position has an on-site expectation of a minimum of three days a week.
• Medical, dental, and vision, oh my! DriveTime Family of Brands covers a sizable amount of insurance premiums to ensure our employees receive top-tier healthcare coverage. 
• But Wait, There's More. 401(K), Company paid life insurance policy, short and long-term disability coverage to name a few.
• Growth Opportunities. You grow, I grow, we all grow!  But seriously, DriveTime Family of Brands is committed to providing its employees with every opportunity to grow professionally with roughly over 1,000 employees promoted year over year.
• Tuition Reimbursement. We're as passionate about your professional development as you are. With that, we'll put our money where our mouth is.
• Wellness Program. Health is wealth! This program includes self-guided coaching and journeys, cash incentives and discounts on your medical premiums through engaging in fun activities!
• Gratitude is Green.  We offer competitive pay across the organization, because, well… money matters!

• In-House Gym. We want our employees to be the best versions of themselves. So come early, take a break in your day or finish strong with a workout!
• Give Us a Reason (or not), and We'll Celebrate.  Regardless of whether there is a holiday or not, we are finding ways to kick back and enjoy each other's company outside of day-to-day work.
• Smart-Casual Dress. Come dressed in jeans (you'll fit right in with the rest of us).

• Paid Time Off. Not just lip service: we work hard, to play hard!  Paid time off includes (for all full-time roles) wellness days, holidays, and good ole' fashioned YOU time!  For our Part-timers, don't fear you get some time too...vacation time is available - the more you work, the more you earn!

Anything Else?  Absolutely.

DriveTime Family of Brands is Great Place to Work Certified! And get this: 90% of our rockstar employees say they feel right at home here.  We could spend a lot of time having you read about ALL our awards, but we'll save time (and practice some humility) just naming a few others; Comparably Awards: Best Company for Diversity, Best Company Culture and Best Company Leadership, oh and don't forget Phoenix Business Journal Healthiest Employers (okay, we'll stop there)!

Hiring is contingent upon successful completion of our background and drug screening process. DriveTime is a drug-free, tobacco-free workplace and an Equal Opportunity Employer.

And when it comes to hiring, we don't just look for the right person for the job, we seek out the right person for DriveTime. Buckle up for plenty of opportunities to grow in a professional, fun, and high-energy environment!