Demand Marketing Specialist Job Listing at Kelly Services in Toronto, ON (Job ID CA3608478_BH9987908)

Description

Job Opportunity: Demand Marketing Specialist

Why Join Us?
Are you passionate about bringing strategic marketing campaigns to life and driving real results? At Dayforce, we're committed to making work life better by powering the future of work—and we're growing fast. As a Demand Marketing Specialist, you'll be a key player in our Americas Demand Center, supporting impactful, fully integrated marketing campaigns that generate and accelerate revenue. This is your chance to work with a collaborative, innovative team in a dynamic and fast-paced environment where your work will directly contribute to our global go-to-market strategy.

What You'll Be Doing
As part of the Dayforce Marketing team, you'll help execute strategic and tactical marketing plans that align with our global objectives. You'll work closely with campaign managers, sales teams, and other key stakeholders to ensure marketing programs are well-executed, measured, and continuously improved for maximum impact.

Your Responsibilities Will Include:

• Supporting Demand Center Leaders with campaign planning and execution
• Creating and managing campaign assets and internal campaign resource centers
• Collaborating with sales and marketing teams to align campaign efforts with sales objectives
• Monitoring campaign metrics and adjusting tactics to optimize performance and lead generation
• Researching and evaluating new marketing opportunities such as events, sponsorships, and emerging technologies
• Reporting on campaign results and contributing to program optimizations
• Assisting with additional projects and responsibilities as assigned by senior marketing leadership

Who We're Looking For
You're a motivated, data-driven marketer with a passion for demand generation and campaign execution. You bring a balance of creativity and analytical thinking, thrive in a matrixed environment, and are always looking for ways to improve performance. Whether you're launching campaigns, analyzing results, or brainstorming the next big idea—you're ready to dive in and make an impact.

Must-Have Skills:

• 2–4 years of experience in B2B marketing (field marketing, event marketing, or demand generation preferred)
• Experience using marketing automation platforms like Marketo
• Ability to manage multiple projects and meet deadlines consistently
• Strong analytical skills with experience using data to guide strategy
• Clear and compelling communication skills (written, verbal, and visual)
• Self-starter who thrives both independently and in collaborative teams

What Would Make You Stand Out:

• Deep understanding of customer and prospect audiences across different levels (company, team, individual)
• Knowledge of marketing principles and modern demand generation strategies
• Strong storytelling skills, with the ability to craft messaging that challenges and inspires prospects
• Comfort working in a fast-moving, metrics-driven environment

Sound Like You?
If you're ready to bring your energy, creativity, and strategic mindset to a growing global team, this could be the perfect role for you. Join us at Dayforce and help shape the future of work—one campaign at a time.

 

As part of our promise to talent, Kelly supports those who work with us through a variety of benefits, perks, and work-related resources. Kelly offers eligible employees voluntary benefit plans including medical, dental, vision, telemedicine, term life, whole life, accident insurance, critical illness, a legal plan, and short-term disability. As a Kelly employee, you will have access to a retirement savings plan, service bonus and holiday pay plans (earn up to eight paid holidays per benefit year), and a transit spending account. In addition, employees are entitled to earn paid sick leave under the applicable state or local plan. Click here for more information on benefits and perks that may be available to you as a member of the Kelly Talent Community.

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About Kelly

Work changes everything. And at Kelly, we're obsessed with where it can take you. To us, it's about more than simply accepting your next job opportunity. It's the fuel that powers every next step of your life. It's the ripple effect that changes and improves everything for your family, your community, and the world. Which is why, here at Kelly, we are dedicated to providing you with limitless opportunities to enrich your life—just ask the 300,000 people we employ each year.

Kelly is committed to providing a workplace environment that is inclusive and respects the dignity of those in our workforce. Consistent with that commitment, Kelly will ensure that persons who are otherwise able to work are not unfairly excluded from doing so based upon any grounds protected by applicable human rights legislation, and will make all reasonable efforts to accommodate the needs of applicants and employees in all employment processes including but not limited to, hiring, advancement, discharge, compensation, or training.

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